Spoiler: It’s not just about potential—it’s about the pride of investing in someone.
Ever spent three hours assembling a piece of IKEA furniture, only to step back, admire it… and completely ignore that one missing screw?
Congratulations—you’ve experienced The IKEA Effect.
Coined by behavioral economists, the IKEA Effect refers to a curious human quirk: we place more value on things we've had a hand in creating, even if they’re imperfect. That slightly lopsided bookshelf? Priceless. The cake you baked from scratch? Best thing you’ve ever tasted.
And here's the kicker: this doesn't just apply to bookshelves and baked goods. It applies to people—especially in the workplace.
In today’s hiring culture, there’s a tendency to chase perfection. Companies are trained to look for the "perfect fit"—the most polished résumé, the most well-rehearsed interviewee, the candidate who’s already done the job three times before.
But sometimes, the most valuable team members aren't the ones who walk in fully formed—they’re the ones who grow into the role with support, mentorship, and trust.
Because when we invest in someone’s growth, we don’t just build their skills—we build a stronger emotional connection to their success.
Teams tend to feel more connected to employees they've mentored, trained, or taken a chance on. These employees become more than just colleagues—they’re a reflection of the team’s time, patience, and belief.
This often leads to:
Simply put: we value what we build—and that includes people.
Hiring someone with a flawless résumé and an impressive LinkedIn feed can feel like a win—but it doesn’t always guarantee success.
Candidates who appear “pre-assembled” may:
That doesn’t mean experienced candidates aren’t valuable—it just means growth potential, adaptability, and shared journey matter too.
When hiring is treated as a transaction—“you do the job, we pay you”—the result is often short-lived success. But when companies shift to a transformational mindset—one that emphasizes mentorship, development, and shared investment—something powerful happens:
And most importantly, employees feel like they matter—because someone believed in who they could become, not just who they already were.
Next time you're hiring, ask yourself:
Are you looking for someone who arrives fully built… or someone you're excited to build with?
Because the best teams aren’t made from perfect people—they’re made from people who grow together.
And in that sense, a little IKEA thinking might just go a long way.